Our Story

Open Color was founded to connect emerging artists to both their cities’ established creative communities and the primary demographics fueling the overall local economy (such as the tech sector in our home city of San Francisco, the finance sector in New York and the entertainment industry in Los Angeles, among others). 

It’s no secret that creative communities across the country are suffering from a severe lack of financial support, even when a city’s overall economy is thriving. Our goal is to create a neutral space for three key demographics (established members of the arts community, underground creatives, and business professionals) to organically connect, learn about each other’s work, and subsequently grant the artists who make a city great access to the driving force behind its financial success. 

Our model is built around events, a magazine featuring interviews, photo spreads, art reviews and more, and a webstore (launching soon) that will include exclusive originals from partnered artists who share our passion for reinvigorating their local creative economies. 

We are you. We are all of us. We are Open Color.

Names + Faces


Kate Zaliznock, Founder & Creative Director

Kate has explored numerous creative communities from a multitude of angles. As a writer, editor, publicist, event director, brand manager and business advisor, her uniquely diverse abilities have all been grounded in a central focus on supporting the arts. Open Color is the culmination of over a decade’s experience in creative consultation, start-up employment and a passion for the underground.


Dan Davis, Founding Investor

Dan has been an unflinching supporter of the local arts community for years. In addition to spreading smiles across dancefloors around the Bay as an established DJ, he has become a cornerstone advocate for dozens of creatives struggling to support their immeasurable talent. Dan remains essential in nurturing the underground, and Open Color further serves an ongoing commitment to those efforts.


We thank the following members of our extended community for their support:


Alex Molina

Alex Murray

Alex Orsola

Allison Haag

Amir Raad

Anatoly Goldin

Andrew Miller

Bailey Smith

Beth Schultz

Bob Bloom

Boris Gladkikh

Caitlin Sposato

Casey Wheeler

Charlie Stellar

Chase Catterton

Chelsea Rogoff

Chiara Fornetti

Chris Ledet

Christiane Hultquist

Christopher Tignor

Courtney Catterton

Crystal Townsend

Dan Hampe

Daniel Chimowitz

Danielle Mills

Dave Marquess

Dayna Gilbert

Deb Janowski

Diana Segrest

Diva Firoozi

Dre Li

Edi Hsu

Emily Brumstead

Francisco Rosas

Fun Li

Gabby Lovazzano

Gina Luna

Graham Bandt-Law

Ivica Jovanovic

Jai Rodriguez

Jake Gonen

Janet Coats

Jason Bowman

Jason Grisell

Jennifer Alfieti

Jill Johnson

JM Del-Valle

Joe Hardy

Jordan Snedegar

Jordan Stevens

Joshua Lee

Judy Pham

June Kim

Kate Gollogly

Katie Soleil

Kelly Cutrone

Kelly Owen

Kristi Shinfuku

Larkin Kelly

Lauren Murrow

Leora Shuchter

Lily Yip

Lisabeth Hsu

Lizzie Macfarlane

Lydia Elias

Mary Zaliznock

Mathis Lauge

Max Hollein

McKenzie Brill

Megan Clark

Megan Varga

Michael Kriz

Michael Rudman

Mike Finn

Miriam Newcomer

Morgan Hellefante

Morgen Love

Natalya Savkina

Nathan Orlandi

Nathan Wing

Nikki Vega

Nina Hollein

Nina Walia

Oliver Mason

Rachel DeLand

Rachel Scialabba

Rachel Wolfe-Goldsmith

Rose Lee

Ryan Rehbock

Samantha Fuller

Sean Newport

Sean Segrest

Shayna Yasuhara

Stacy Carson

Stewart Joseph

Sydney Forester

Taylor Smith

Tori Schnell

Tucker Rowe

Tyler Drinnen

Virginie Brune

Will Dantz

Zach Jaffe